Thematic Analysis: Analysing Qualitative UX Data Part 1
Introduction User Experience researchers often employ qualitative research methods often including depth interviews, think-aloud, contextual enquiry, ethnography, diary studies, open-ended...
View ArticleThe Ethnography Museum
I have recently visited the Ethnographic Museum in Kraków (Muzeum Etnograficzne). Located in the Kazimierz District, it has many examples of clothes, jewellery, furniture and other artefacts taken from...
View ArticleA Journey from Ethnography to Design
Based on an article I have written for the Flow Interactive Think Blog. Ethnographic research involves the study of people and groups as they go about their everyday lives. The ethnographer...
View ArticleImproving Communication Between Academia and Industry
Introduction Aristotle maintained that women have fewer teeth than men. Although he was twice married, it never occurred to him to verify this statement by examining his wives’ mouths. Assuming...
View ArticleEthno-videography
Photographs have been used in ethnographic research for many years. Initially, pictures were used to support written text. However, in the past 10 years we are seeing a shift into using photographs as...
View ArticleEthnography and Photography
As part of my ethnographic work I use video and stills cameras to document people’s behaviours, work and social dynamic. These photos, of course, are confidential. The photos below are a collection of...
View ArticleCan I use the new iPod Shuffle?
The original iPod Shuffle had a clear proposition; a cheap, simple, and minimalist music player. Technically the first iPod to use flash memory and physically the smallest, it lacked any display,...
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